With more people today using their smart phones and other mobile devices to search for places to eat and shop, small businesses without a mobile website could be loosing potential customers.
With everyone today looking for convenience and ease, many business without a mobile version of their website are not taking advantage of this market potential.
The current prediction is…that having a website today is not enough to get your company found, more users will connect to the Internet from mobile devices than desktop PCs within five years.
As the popularity of mobile search continues to grow, it is being predicted that such Internet search providers like Google and Yahoo will rank websites without a mobile site lower in search queries. It is being said that the search engines are going to make sure that they are feeding the customers the most credible information on the most convenient platform possible.
Because mobile websites are viewed on a smaller screen, paying attention to the design of your sites features needs to be taken into consideration.
Most mobile site platforms can not view flash players or plugins, this means that on the mobile platform, support for flash programming is not available as of yet. So your website can have all the flash and scrolling images while at the same time your mobile site will need to be as basic as possible.
When developing your mobile site…take away all that you can, meaning that if you consider your customers valuable…your site will be created as simple and straight forward as possible. You do not want to eat up your customers data charges just for visiting your site….Keep it sleek and clean…
Staying ahead of the technology curve is a great challenge for any small business. Using a good resource that you trust to build your web presence is a must in today’s world. If you feel that your business needs a face lift or you need a starting point, find a designer that you can work with and that knows the hurdles that you the small business owners need to overcome.
Donna Rios
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